How To Schedule Mailchimp Campaign

MailChimp is a well-known email marketing tool that enables both businesses and individuals to generate and distribute email campaigns to their subscribers. A highly beneficial capability of MailChimp is the option to pre-set the timing of your campaigns, ensuring they are sent at the ideal moment for your target audience.

Step 1: Log in to Your MailChimp Account

To begin scheduling your MailChimp campaign, you’ll need to log in to your account. Once you’re logged in, click on the “Campaigns” tab and then select “Create Campaign.”

Step 2: Create Your Email Content

Before you can schedule your campaign, you’ll need to create the email content that you want to send. This includes writing a subject line, creating a message, and adding any images or attachments that you want to include.

Step 3: Schedule Your Campaign

Once you’ve created your email content, it’s time to schedule your campaign. Click on the “Schedule” tab and select the date and time that you want your campaign to be sent. You can also choose to send your campaign immediately or use MailChimp’s automation features to trigger your campaign based on certain events.

Step 4: Review Your Campaign

Before you send your campaign, it’s important to review it carefully. Check for any errors in your content or formatting, and make sure that your message is clear and engaging. You can also use MailChimp’s built-in testing tools to preview your campaign before it goes out.

Step 5: Send Your Campaign

Once you’re satisfied with your campaign, click the “Send” button and your email will be sent to your subscribers at the scheduled time. You can also track the performance of your campaign using MailChimp’s reporting tools to see how many people opened your email and clicked on any links or buttons.


Scheduling your MailChimp campaign is a simple process that can help you reach your audience at the perfect time. By following these steps, you can create engaging email content, schedule your campaign in advance, and track its performance to ensure that it’s effective.