If you have already sent a campaign through MailChimp and discovered that certain subscribers did not open it, there’s no need to worry. You can easily resend the campaign to those who did not open it. Here are the steps to follow:
Step 1: Log in to Your MailChimp Account
The first step is to log in to your MailChimp account. Once you have logged in, click on the “Campaigns” tab and select the campaign that you want to resend.
Step 2: Select the Unopened Subscribers
After selecting the campaign, click on the “Reports” tab. From there, select the “Unopens” report. This will show you a list of all the subscribers who did not open your campaign.
Step 3: Create a New Segment
To resend the campaign to only those who did not open it, you need to create a new segment. Click on the “Segments” tab and select “Create Segment”. From there, choose the “Unopens” report as your source and select the campaign that you want to resend.
Step 4: Resend the Campaign
Once you have created the new segment, go back to the “Campaigns” tab and select the campaign that you want to resend. Click on the “Resend” button and choose the new segment that you just created. This will send the campaign only to those who did not open it before.
Conclusion
By following these steps, you can easily resend your MailChimp campaign to those who did not open it. This is a great way to increase your engagement and ensure that your message reaches all of your subscribers.
