Google Analytics is a potent tool that can offer valuable insights into the performance of your website. A vital metric to keep an eye on is keyword ranking, as it can aid in understanding the indexing of your content by search engines and the amount of traffic it is driving. In this article, we will elucidate the process of checking keyword ranking in Google Analytics.
Step 1: Log in to Google Analytics
The first step in checking keyword ranking in Google Analytics is to log in to your account. Once you are logged in, navigate to the “Acquisition” tab and select “Search Console” from the drop-down menu.
Step 2: Select the Search Queries Report
The next step is to select the “Search Queries” report. This report will show you a list of all the keywords that have driven traffic to your website over a specified period of time.
Step 3: Filter by Keyword
Once you have selected the “Search Queries” report, you can filter the data by keyword. This will allow you to see how well each keyword is performing in terms of impressions, clicks, and average position.
Step 4: Analyze the Data
After filtering the data by keyword, you can analyze the results to identify which keywords are driving the most traffic to your website. You can also use this information to optimize your content for specific keywords and improve your overall search engine rankings.
Conclusion
Checking keyword ranking in Google Analytics is an important step in understanding how well your content is being indexed by search engines and how much traffic it is generating. By following the steps outlined in this article, you can easily track your keyword performance and make informed decisions about your SEO strategy.
