How To Change Time Zone In Google Analytics

If you are a website owner or marketer, Google Analytics is an indispensable resource in understanding your audience and their actions. However, if the time zone on your Google Analytics account does not match your physical location, it may impact the accuracy of your traffic data. To address this issue, we have created a comprehensive guide on changing the time zone in Google Analytics, which you can find in this blog post.

Step 1: Sign in to Google Analytics

The first thing you need to do is to sign in to your Google Analytics account. You can do this by visiting the Google Analytics homepage and inputting your login details.

Step 2: Select the correct account and property

Once you’re logged in, you’ll see a list of all the Google Analytics accounts that you have access to. Choose the account where you want to change the time zone. After choosing the account, select the “property” for which you want to change the time zone.

Step 3: Go to the Account Settings

After you have selected the correct account and property, you need to go to the account settings. You can do this by clicking on the “Admin” button at the bottom left of the dashboard and then click on “Property Settings” under the property column.

Step 4: Change the Time Zone

Under Property Settings, you will find the “Default View” section where you can find the “Time Zone country or territory” setting. Click on it and a drop-down menu will appear with all the available time zones. Find and select your desired time zone from the list.

Step 5: Save the changes

After selecting the right time zone, remember to click on the “Save” button at the bottom of the page to save your changes.


It is important to set the correct time zone in Google Analytics. This will ensure that your data is accurate and aligned with your location. With the correct time zone, you’ll be able to make more accurate decisions based on your data.