Hello! I’m excited to present to you an in-depth tutorial on providing agency access to your Facebook advertising account today. Having collaborated with numerous agencies before, I grasp the significance of ensuring smooth cooperation. Therefore, let’s jump right in and explore how to allow agency access to your Facebook advertising account!
Step 1: Navigate to Business Settings
To get started, log in to your Facebook account and click on the drop-down arrow in the top-right corner. From the menu, select “Settings & Privacy” and then click on “Business Settings.”
Step 2: Choose the Ad Account
In the Business Settings menu, find and click on “Ad Accounts” in the left-hand sidebar. You’ll see a list of your ad accounts. Select the ad account you want to grant access to.
Step 3: Add People
Now, click on the “Assign Partners” button under the “Permissions” tab. In the pop-up window, enter the email address associated with your agency’s Facebook Business Manager account. If the agency hasn’t provided an email yet, ask them to share it with you.
Step 4: Assign Roles
After entering the agency’s email, choose the role you want to assign them. Facebook offers several roles, such as “Admin,” “Advertiser,” and “Analyst.” Consider the level of access you want to give the agency and select the appropriate role. It’s a good practice to start with limited privileges and gradually increase them as needed.
Step 5: Confirm and Notify
Once you’ve assigned the role, click on the “Next” button to review the agency’s permissions. Make sure everything is set up correctly before confirming the changes. You can also add a note to let the agency know about any specific requirements or expectations.
Finally, click on the “Assign” button to grant agency access to your Facebook ad account. Facebook will send a notification to the agency, and they will be able to access the ad account through their Business Manager.
Step 6: Collaborate and Communicate
Now that the agency has access to your Facebook ad account, it’s essential to establish clear communication channels and collaborate effectively. Schedule regular meetings or calls to discuss campaign strategies, goals, and performance. Share your insights and provide feedback to ensure a successful partnership.
Conclusion
Granting agency access to your Facebook ad account is a straightforward process. By following these steps, you can seamlessly collaborate with your chosen agency. Remember, effective communication and transparency are key to achieving your advertising goals. So, go ahead and give your agency the access they need to help you succeed!
