How To Add Emoji To Facebook Ad

Ever thought about infusing some character into your Facebook advertisements? Lucky for you, I’m here to guide you on how to incorporate emojis into your Facebook ads! Utilizing emojis can make your ads pop and express feelings, thereby making them more captivating to your viewers.

First, let me walk you through the steps on how to add emojis to your Facebook ads:

Step 1: Create Your Facebook Ad

The first step is to create your Facebook ad as you normally would. Select the ad format, targeting options, and ad objectives that align with your marketing goals. Once you have everything set up, it’s time to add some emojis!

Step 2: Copy an Emoji

Find an emoji that best fits the message or tone of your ad. There are various places where you can find emojis, such as the emoji keyboard on your mobile device or websites like Emojipedia or GetEmoji.

Once you have chosen the perfect emoji, simply copy it to your clipboard. You can do this by right-clicking on the emoji and selecting “Copy” or by highlighting the emoji and pressing Ctrl+C (Command+C on Mac).

Step 3: Paste the Emoji into Your Ad

Now, go back to your Facebook ad editor and find the text field where you want to insert the emoji. Place your cursor in the desired location and then paste the emoji by right-clicking and selecting “Paste” or pressing Ctrl+V (Command+V on Mac).

Voila! Your emoji is now added to your Facebook ad. You can resize or reposition the emoji as needed to achieve the desired visual impact for your ad.

It’s important to note that not all fonts or platforms support emojis, so make sure to preview your ad on different devices and browsers to ensure that the emoji appears correctly.

Personal Touch and Commentary:

Adding emojis to your Facebook ads is an excellent way to inject some personality and emotion into your marketing campaigns. As a marketer myself, I’ve found that emojis can help convey the intended tone or message of an ad more effectively than words alone.

For example, when promoting a limited-time offer, I often include a clock emoji to create a sense of urgency and encourage viewers to take immediate action. Similarly, when showcasing a new product, I might use a thumbs-up emoji to express approval and positive feedback.

However, it’s essential to strike the right balance when using emojis. Overusing them or including inappropriate emojis can distract from your message and appear unprofessional. It’s always a good idea to test your ads with a small audience first to gauge their response before scaling up your campaign.


With just a few simple steps, you can easily add emojis to your Facebook ads and give them a personal touch. Emojis can help make your ads more engaging, memorable, and relatable to your target audience. Just remember to choose emojis that align with your brand and message, and use them in moderation. Happy emoji-ing!