This tutorial will show you how to create a hidden Div and display it with the click of a link. There are a few reasons you may want to hide a Div in a website design. You may want to create a drop down type menu or a box that will show more information when you click a link. Another reason would be for SEO purposes. In theory hiding information in a Div is not against Google’s rules. As long as the user can still see the content when clicking a button you are not displaying different information to the user than you are to the search engine.