How To Find Your Google Analytics

Google Analytics is an essential tool for anyone who wants to understand their website’s traffic, performance, and user behavior. However, if you are unfamiliar with this tool, you might have difficulty locating your Google Analytics. This guide will take you through each step of the process.

Step 1: Sign in to Google Analytics

The first step is to sign into your Google Analytics account. Visit the Google Analytics website and log in using your Google account credentials. If you don’t have a Google Analytics account yet, you can create one using your existing Google account.

Step 2: Access Your Analytics Property

Upon successfully signing in, you will land on the Google Analytics Home page. Here, you’ll find a list of all the websites (known as “properties”) you have set up under your account.

Step 3: Select the Appropriate View

Pick the view you want to check out. Most users have at least two views: one for raw, unfiltered data, and another with filters applied. Choose the one that best fits your needs at the moment.

Step 4: Access the Relevant Reports

Now that you’ve selected the view you want, you can access various reports from the left-side navigation menu. You can view detailed reports about real-time users, audience demographics, user acquisition, user behavior, and conversions.

Locating Your Google Analytics Tracking ID

If you’re trying to find your Google Analytics Tracking ID, follow the next steps:

Step 1: Sign in and Select Property

After signing in to Google Analytics, select the property for which you want to find the tracking ID.

Step 2: Access Admin Settings

Click on the Admin button at the bottom of the left-side navigation menu. This will take you to the Admin panel.

Step 3: Navigate to Tracking Info

Under the property column, click on Tracking Info, then select Tracking Code. Your Google Analytics tracking ID, which begins with ‘UA-‘, will be displayed at the top of this page.


Finding your Google Analytics or your Google Analytics tracking ID is quite straightforward once you know where to look. With this guide, you should be able to easily navigate through your Google Analytics account and find the information you need. Happy analyzing!