How To Add Keywords In Yoast Seo

Ensuring your website is optimized for search engines is essential in the world of digital marketing. Yoast SEO is a well-known WordPress plugin for SEO purposes. This tutorial will show you how to incorporate keywords into Yoast SEO, an important step in improving your website’s search engine optimization.

What are Keywords?

Keywords are ideas and topics that define what your content is about. They can be a single word or a phrase that users type into search engines when they are looking for information. These are the words you want your website to rank for in search engine results.

Why Use Yoast SEO?

Yoast SEO is a comprehensive SEO plugin for WordPress that helps you optimize your website for search engines. It provides a platform to add meta titles, meta descriptions, and most importantly, your targeted keywords. This plugin makes SEO easy, even for beginners.

Steps to Add Keywords in Yoast SEO

  1. Install and Activate Yoast SEO Plugin: If you haven’t installed Yoast SEO, head to the ‘Plugins’ section in your WordPress dashboard, click ‘Add New’, search for ‘Yoast SEO’, install and activate it.
  2. Select Your Post or Page: Select the page or post you want to add keywords to. Navigate to the post or page, and scroll down to the Yoast SEO section.
  3. Enter Your Focus Keyword: In the Yoast SEO section, you’ll see a field labeled ‘Focus Keyphrase’. This is where you enter your main keyword. This keyword is what you want your content to rank for. Enter your chosen keyword or phrase.
  4. Optimize Your Content: Once your keyword is entered, Yoast SEO will give you suggestions on how to improve your content and SEO. These include keyword density, meta description, internal and external links, etc.

Here’s an example of how you add your keyword:

<Focus Keyphrase>
Your targeted keyword
</Focus Keyphrase>


Adding keywords in Yoast SEO is a straightforward process that can have a significant impact on your SEO ranking. Remember to choose your keywords carefully and ensure they are relevant to your content. Happy Optimizing!