Google Ads is a widely-used advertising service that enables businesses to showcase their products and services on the internet. Nevertheless, before initiating ad campaigns on Google, your account must receive approval from Google’s staff. In this article, we’re going to explore the duration required for Google Ads to approve an account.
Factors That Affect Approval Time
The approval time for a Google Ads account can vary depending on several factors. These include the type of business you are running, the industry you operate in, and the location of your business. Additionally, the quality of your ads and landing pages can also affect the approval process.
Industry-Specific Approval Times
Google has different approval times for different industries. For example, if you are running ads related to healthcare or pharmaceuticals, your account may take longer to be approved than if you were running ads for a restaurant. This is because Google has stricter guidelines for certain industries due to legal and ethical considerations.
Location-Specific Approval Times
The location of your business can also affect the approval time for your Google Ads account. If you are running ads in a country or region where Google has strict regulations, your account may take longer to be approved than if you were running ads in a different location.
Quality of Ads and Landing Pages
The quality of your ads and landing pages can also affect the approval process. If your ads or landing pages contain spammy content, misleading information, or violate Google’s guidelines, your account may be rejected or take longer to be approved.
How Long Does It Take for Google Ads to Approve an Account?
On average, it takes about 1-3 business days for a Google Ads account to be approved. However, this can vary depending on the factors mentioned above. If your account is rejected or takes longer than expected to be approved, you may need to make changes to your ads and landing pages to meet Google’s guidelines.
Conclusion
In conclusion, the approval time for a Google Ads account can vary depending on several factors. It is important to ensure that your ads and landing pages meet Google’s guidelines to avoid any delays in the approval process. If you are unsure about whether your ads or landing pages comply with Google’s guidelines, it may be helpful to consult with a professional who can help you optimize your content for approval.
