How To Unbounce A Contact In Hubspot

If you are a user of HubSpot, you may have encountered a scenario where emails are not reaching a specific contact. The cause? The contact’s email has bounced. This could occur for various reasons, such as the recipient’s email server being unavailable or the address no longer being valid. In this blog post, we will provide you with instructions on how to resolve a bounced contact in HubSpot, allowing your crucial messages to successfully reach the contact.

Understanding Email Bounces

Firstly, let’s understand what an email bounce back means. In simple terms, it is a failed delivery of an email due to some technical reasons. HubSpot classifies bounces into two categories: hard bounces and soft bounces. Hard bounces are permanent failures to deliver the email, while soft bounces are temporary.

How to Unbounce a Contact

Currently, there’s no direct way to manually unbounce an email in HubSpot. However, there are a few steps you can take to rectify the situation.

1. Contact the Person Directly

The first thing you can do is to contact the person directly through other means and ask them to check their spam folder or their email settings. Sometimes, the issue could be on their side.

2. Verify the Email Address

Make sure that the email address you have on file is correct. There might be typos or the email might not exist anymore.

3. Resend the Email

Once the above issues have been addressed, you can resend the email. HubSpot will attempt to deliver your email again.

Unbounce a Contact Using HubSpot API

For developers, HubSpot provides an API endpoint that allows you to retrieve the email events for a specific contact. This data can be used to analyze the bounce history of a contact and take necessary steps.

    GET /email/public/v1/events
    {
        "recipient": "[email protected]"
    }
    

This GET request will return a list of events for the provided email recipient. Look for events with the “type”: “BOUNCE” or “type”: “DELIVERED” attribute. If the latest event for the recipient is a ‘DELIVERED’ event, then the email has successfully unbounced.

Please note that it’s important to use this information responsibly and respect the privacy and preferences of your contacts.

Conclusion

While maintaining effective communication with your contacts is crucial, it’s equally important to understand the common technical issues like email bounces. Though HubSpot doesn’t currently provide a manual way to unbounce an email, using the methods mentioned above, you can ensure your critical communications reach your contacts. Stay connected, stay effective!