How To Set Focus Keyword In Yoast Seo

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Optimizing your website for search engines is made easy with the help of Yoast SEO. This valuable tool offers a key feature of setting a focus keyword for every post, allowing you to improve your content’s chances of ranking high on search engine results pages. To guide you through the process of setting a focus keyword in Yoast SEO, we have prepared a blog post.

Step 1: Install Yoast SEO

If you haven’t done so already, the first step is to install the Yoast SEO plugin on your WordPress site. You can download it from the WordPress plugin directory and follow the installation instructions.

Step 2: Write or Edit Your Post

Once you’ve installed Yoast SEO, navigate to the post you want to optimize. This could be a new post you’re about to write, or an existing post you want to optimize.

Step 3: Enter Your Focus Keyword

Scroll down to the Yoast SEO meta box, which is usually located below the post editor. You’ll see an input field labeled ‘Focus keyword’. This is where you enter the keyword you want to optimize your post for. Be sure to choose a relevant and search-friendly keyword.

Step 4: Analyze Your Post

After entering your focus keyword, Yoast SEO will analyze your post to see how well it’s optimized for that keyword. It will give you a score, along with some suggestions for improving your SEO. This might involve adding the keyword to your title and headings, or using it more frequently in your content.

Step 5: Update Your Post

Once you’re satisfied with your focus keyword and your SEO score, click ‘Update’ to save your changes. Keep in mind that SEO is an ongoing process, so you may need to revisit and tweak your focus keyword as you monitor your website’s performance.


Setting a focus keyword in Yoast SEO is a straightforward process, but it can have a big impact on your website’s visibility. By optimizing your content around a specific keyword, you can increase your chances of attracting organic traffic and reaching your target audience. Happy SEO-ing!