MailChimp is a well-known email marketing service used by businesses to dispatch emails to their subscribers. However, there may be instances when these emails go unopened by the subscribers. In these scenarios, it is essential to resend the emails to guarantee that your intended message is delivered to your target audience.
Step 1: Log in to MailChimp
To begin with, log in to your MailChimp account and navigate to the “Campaigns” tab. From there, click on the campaign that you want to resend.
Step 2: Select the Unopened Subscribers
Once you’re in the campaign, click on the “Reports” tab and then select “Email Activity.” From there, you can see a list of all the subscribers who received the email. To resend to unopened subscribers, click on the “Unopened” button.
Step 3: Create a New Campaign
After selecting the unopened subscribers, you’ll need to create a new campaign to resend the email. Click on the “Create Campaign” button and select “Regular” as the type of campaign.
Step 4: Edit the Email Content
Once you’ve created the new campaign, you can edit the email content to make any necessary changes. You can also add a new subject line to grab the attention of your subscribers.
Step 5: Schedule the Campaign
Finally, schedule the campaign to be sent to the unopened subscribers. You can choose to send it immediately or at a later time that works best for you.
Conclusion
Resending emails to unopened subscribers in MailChimp is a simple process that can help ensure that your message reaches your target audience. By following these steps, you can easily resend your email and increase your open rates.
