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Google Analytics is a popular web analytics service provided by Google that monitors and displays website traffic. It is widely used across the internet. This blog post will provide step-by-step instructions on creating a Google Analytics account.
Step 1: Sign in to your Google Account or Create a New One
To get started with Google Analytics, you first need to have a Google account, either a Gmail or Google Workspace account. If you don’t have a Google account, you can easily create one by heading to the Google Account Creation page.
Step 2: Sign up for Google Analytics
After you’ve successfully signed in or created a new Google account, navigate to the Google Analytics page. Click on the Start for free button on the right-hand side of the screen. This will redirect you to the Google Analytics account creation page.
Step 3: Set up a Property in your Analytics Account
A property refers to your website or app that you’d like to track and collect data from.
Let’s start with adding a new property to your Google Analytics account. Once you’ve been redirected to the account creation page, you’ll be required to fill out some information about your website.
Step 4: Set up a Reporting View in your Property
A view lets you create filtered perspectives of your data; for example, all data except from your company’s internal IP addresses, or all data associated with a specific sales region.
Step 5: Get Tracking ID
Once you complete all these steps, Google Analytics will give you a tracking ID and website tracking code. This tracking code should be added to every page of your website you wish to track.
This can be easily done by inserting the following code in the head section of your website’s HTML:
<script async src="https://www.googletagmanager.com/gtag/js?id=YOUR_TRACKING_ID"></script>
<script>
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('config', 'YOUR_TRACKING_ID');
</script>
Please replace YOUR_TRACKING_ID with the one provided by Google Analytics. Now, Google Analytics will start collecting data from your website.
Conclusion
In conclusion, setting up a Google Analytics account is simple and straightforward. It’s an indispensable tool if you want to understand your website’s traffic and make data-driven decisions to improve your online presence. If you haven’t already, go ahead and create your Google Analytics account today!
