How To Know If A Website Has Google Analytics

Google Analytics is an effective tool that offers extensive knowledge about a website’s visitors and their actions. Whether you’re a website operator wanting to confirm successful installation of Google Analytics, or a technically knowledgeable person wanting to grasp the technology behind a specific site, identifying Google Analytics can be easily accomplished.

Method 1: Inspecting the Page Source Code

One simple method you can utilize is inspecting the website’s source code. Here’s how:

  1. Open the website you want to check.
  2. Right click anywhere on the page and select Inspect.
  3. Click on the Network tab.
  4. Type ‘analytics.js’ or ‘ga.js’ in the filter box.

If Google Analytics is installed, you should see one or more files named analytics.js or ga.js in the results. This indicates that the website is using Google Analytics.

Method 2: Using Google Tag Assistant

Google Tag Assistant is a Chrome extension that makes it easy to check for tags, including Google Analytics, on any webpage. You can install it from the Chrome Web Store.

Once installed, simply visit the website you want to check and click on the Tag Assistant icon. If Google Analytics is installed, it will be listed among the tags on that page.

Method 3: Using BuiltWith

BuiltWith is a website that provides technology profiling. Simply enter the website URL in the search bar, and BuiltWith will give you a detailed list of all the technologies used on that website, including Google Analytics if it’s present.

Conclusion

It’s easy to find out if a website has Google Analytics installed – all you need is the right tools and a few minutes of your time. By using these methods, you can better understand a website’s tech-stack, help troubleshoot any issues, or simply satisfy your curiosity.