Google Ads serves as an influential platform for companies aiming to advertise their goods or services on the internet. Utilizing image extensions, which enable the inclusion of pictures with your text advertisements, stands out as a highly effective strategy for accomplishing this. In this piece, we’re going to guide you through the process of integrating image extensions into your Google Ads and discuss their significance.
Why Use Image Extensions?
Image extensions can help your ad stand out from the competition and make it more engaging for potential customers. They can also increase click-through rates and conversions, which is why they’re a popular choice among advertisers.
How to Add Image Extensions
Adding image extensions in Google Ads is easy. First, log in to your account and navigate to the campaign you want to add image extensions to. Then, click on “Ads & Extensions” and select “Image Extensions.” From there, you can upload your images and choose which ad groups or campaigns you want them to appear with.
Best Practices for Image Extensions
When creating image extensions, it’s important to keep a few best practices in mind. First, make sure your images are high-quality and relevant to your ad. Second, use clear and concise captions that accurately describe the image. Finally, test different images and captions to see which ones perform best with your audience.
Conclusion
Image extensions are a powerful tool for businesses looking to promote their products or services online. By following these simple steps, you can add image extensions to your Google Ads campaign and start seeing better results from your advertising efforts.
