How To Set Up An Email Campaign In Mailerlite

Introduction:

Setting up an email campaign in MailerLite is a simple and effective way to reach out to your target audience. Whether you’re promoting a new product, sharing news updates, or simply engaging with your subscribers, MailerLite makes it easy to create and send professional-looking emails that get results.

Step 1: Create an Account

The first step in setting up an email campaign in MailerLite is to create an account. Visit the MailerLite website and click on the “Sign Up” button. Enter your email address, password, and company name to get started.

Step 2: Create a Campaign

Once you’ve created an account, it’s time to create your first campaign. Click on the “Create Campaign” button in the top left corner of the screen. You can choose from a variety of templates or create your own custom email design.

Step 3: Add Subscribers

Before you can send your email campaign, you need to add subscribers to your list. Click on the “Subscribers” tab in the top navigation bar and then click on the “Import” button. You can import subscribers from a CSV file or manually enter them one by one.

Step 4: Customize Your Email

Now that you have your subscribers, it’s time to customize your email. Click on the “Design” tab in the top navigation bar and start editing your email. You can change the font, color, and layout of your email to match your brand style.

Step 5: Preview Your Email

Before you send your email campaign, it’s important to preview it to make sure everything looks just right. Click on the “Preview” tab in the top navigation bar and see how your email will look on different devices.

Step 6: Schedule Your Email

Once you’re happy with your email, it’s time to schedule it. Click on the “Schedule” tab in the top navigation bar and choose when you want your email to be sent. You can also set up a follow-up email if you want to send a reminder or thank you message.

Step 7: Analyze Your Results

After your email campaign has been sent, it’s important to analyze the results. Click on the “Reports” tab in the top navigation bar and see how many people opened your email, clicked on your links, and unsubscribed from your list.

Conclusion

Setting up an email campaign in MailerLite is a simple and effective way to reach out to your target audience. By following these steps, you can create professional-looking emails that get results and engage with your subscribers. Remember to analyze your results and make adjustments as needed to optimize your email campaigns.