How To Set Time Zone In Google Adwords

Ensuring your ads run at the appropriate times is crucial, whether you’re handling a global campaign or simply seeking clarity in your ad schedule. This guide will walk you through the simple process of setting the accurate time zone for your Google Adwords account.

Step 1: Access Your Google Adwords Account

Firstly, you need to log into your Google Adwords account. You can do this by visiting the Google Ads homepage and entering your login credentials.

Step 2: Navigate to the Settings Page

Once logged in, click on the tools icon in the top right corner of your account dashboard. From here, select ‘Preferences’ under the ‘Settings & Privacy’ section.

Step 3: Change Your Time Zone

On the Preferences page, click on the ‘Account settings’ tab. Here, you will find the ‘Time zone’ field. Click on the ‘Edit’ button next to it. You can now select your desired time zone from the drop-down menu.

Note: Keep in mind that once you set your time zone and currency, you can’t change them. So, make sure you select the correct ones.

Step 4: Save Your Changes

Once you have selected your desired time zone, click on the ‘Save’ button to confirm your changes. Your Google Adwords account will now operate according to the selected time zone.


Setting up the correct time zone in Google Adwords is a quick and simple process, but it’s a crucial step for effective ad scheduling and reporting. By following these steps, you can ensure your Adwords account aligns with your working hours and accurately calculates your ad performances.

Remember, the time zone setting will affect how data appears in your reports, so ensure you have selected the correct one. Happy advertising!