Prior to sending your email campaign to all of your subscribers, it is crucial to test it out. Mailchimp provides a user-friendly platform for designing and sending emails to your followers, and also enables you to send test emails. In this blog post, we will lead you through the steps of sending a test email on Mailchimp so that your campaign appears exactly as you envisioned.
Step 1 – Create Your Email Campaign
First things first, you need to create your email campaign. This is done by logging into your Mailchimp account, going to the ‘Campaigns’ page, and clicking ‘Create Campaign’. After you’ve created and designed your email, it’s time to test it.
Step 2 – Sending a Test Email
Once your email campaign is ready, you can send a test email to yourself or to any other email address you want. Here’s how:
- On the ‘Design’ page of your email campaign, click ‘Preview and Test’ in the top right corner.
- In the dropdown menu that appears, select ‘Send a Test Email’.
Then, the ‘Send a Test Email’ window will pop up. In this window, you can enter up to five email addresses to send the test email to. These addresses should be separated by commas. After you’ve entered the email addresses, click ‘Send Test’.
Step 3 – Review Your Test Email
Now that you’ve sent your test email, it’s time to review it. Check the layout, images, links, and text in the test email to make sure everything looks and functions as it should. If you find any errors or something you want to change, you can go back to your email campaign in Mailchimp and make the necessary changes.
Mailchimp also allows you to send test emails with different types of merge tags. To do this, enter the merge tag in the ‘Merge Tags’ field in the ‘Send a Test Email’ window. This can be particularly useful if you’re using dynamic content in your email campaign.
Conclusion
Sending a Mailchimp test email is easy and quick, yet it can save you from making big mistakes. It gives you a chance to review your email campaign before it’s sent to your subscribers, and to make sure it looks exactly how you want it to. So don’t skip this step, always send a test email before launching your campaign!
