How To Pay For Instagram Ads In Naira

Instagram is a popular social media platform that allows businesses and individuals to promote their products or services through advertising. However, if you are based in Nigeria and want to pay for Instagram ads using the local currency, Naira, there are a few steps you need to follow.

Step 1: Create an Instagram Business Account

The first step is to create an Instagram business account. This will allow you to access the advertising features on the platform and create ads that can be targeted to your desired audience.

Step 2: Connect Your Facebook Ads Account

Once you have created your Instagram business account, you need to connect it to your Facebook Ads account. This will allow you to manage your Instagram ads from the same platform as your Facebook ads.

Step 3: Set Your Currency Preference

After connecting your Instagram business account to your Facebook Ads account, you need to set your currency preference. This can be done by going to the “Settings” tab in your Facebook Ads account and selecting “Naira” as your preferred currency.

Step 4: Create Your Instagram Ad

Once you have set your currency preference, you can start creating your Instagram ad. You can choose from a variety of ad formats, including photo ads, video ads, and carousel ads. When creating your ad, make sure to include relevant targeting options to ensure that your ad is shown to the right audience.

Step 5: Set Your Budget and Schedule

After creating your Instagram ad, you need to set your budget and schedule. You can choose from a variety of payment options, including paying for impressions or paying for actions such as clicks or conversions. You can also set your daily budget and schedule your ad to run at specific times.


In conclusion, paying for Instagram ads in Naira is a simple process that involves creating an Instagram business account, connecting it to your Facebook Ads account, setting your currency preference, creating your ad, and setting your budget and schedule. By following these steps, you can effectively promote your products or services on Instagram and reach your desired audience.