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Google AdWords, which is now known as Google Ads, is a pay-per-click advertising system that enables you to connect with potential customers in a more precise manner. However, configuring your payment process correctly can be a daunting task at times. This article will provide you with a step-by-step guide on how to make payments for Google Ads.
Step 1: Sign Up or Log into Google Ads
Firstly, you need to either sign up for a new Google Ads account or log into your existing account. Visit the Google Ads homepage and click on the “Start now” button if you are new, or the “Sign in” button if you already have an account.
Step 2: Set Up Your First Campaign
After signing in, you’ll need to set up your first advertising campaign. This process includes defining your budget, target audience, ad placement, and other important factors. Once you’ve created your campaign, you’ll be prompted to set up billing.
Step 3: Enter Your Billing Information
Upon setting up your campaign, the next step is entering your billing information. Click on the Tools & Settings icon at the top-right corner of your account and then select Billing & Payments.
Step 4: Choose Your Payment Setting
There are two types of payment setting: automatic and manual. With automatic payments, you’ll first set your daily budget and Google will charge you after your ads run. With manual payments, you’ll add funds to your account before your ads run, sort of like a prepaid plan.
Step 5: Enter Your Payment Method
Finally, you need to enter your payment method. Google Ads accepts various methods of payment including credit cards, debit cards, and bank account payments. Choose the one that suits you the best.
So, there you have it! You should now be able to pay for Google Ads without any hitches. Remember, effective advertising takes time and adjustment, so don’t be discouraged if your first campaign doesn’t go exactly as planned. Keep learning, keep refining, and keep driving traffic to your business!
If you have any questions or need further assistance, feel free to reach out. Happy advertising!
