GCLID stands for Google Click Identifier. It is a unique identifier that is used by Google to track the performance of your ad campaigns. In this article, we will discuss how you can find GCLID in Google Ads.
Step 1: Log in to Your Google Ads Account
The first step to finding GCLID in Google Ads is to log in to your Google Ads account. Once you have logged in, you will be able to access all the features and tools that are available in Google Ads.
Step 2: Navigate to the Campaigns Tab
After logging in to your Google Ads account, navigate to the campaigns tab. This is where you will find all the information related to your ad campaigns.
Step 3: Click on the Keywords Tab
Once you are on the campaigns tab, click on the keywords tab. This will show you a list of all the keywords that you have added to your campaigns.
Step 4: Click on the Columns Dropdown Menu
On the keywords tab, you will see a columns dropdown menu. Click on this menu and select “Modify columns”. This will allow you to add or remove columns from your keyword list.
Step 5: Add the GCLID Column
In the modify columns window, you will see a list of all the available columns. Scroll down until you find the “GCLID” column. Check this box and click on “Apply”. This will add the GCLID column to your keyword list.
Step 6: Find the GCLID Column
After adding the GCLID column, you will see a new column in your keyword list. The GCLID column will show you the unique identifier for each click on your ads. You can use this information to track the performance of your campaigns and make adjustments as needed.
In conclusion, finding GCLID in Google Ads is a simple process that involves logging in to your account, navigating to the campaigns tab, clicking on the keywords tab, modifying columns, and adding the GCLID column. By following these steps, you will be able to track the performance of your ad campaigns and make adjustments as needed.