Facebook has become a popular platform for businesses and individuals to promote their products, services, and content. One of the most effective ways to reach your target audience is through in-stream ads. In this article, we will guide you through the process of enabling in-stream ads on Facebook Professional Mode.
Step 1: Log in to Facebook
To enable in-stream ads on Facebook Professional Mode, you need to log in to your Facebook account. If you don’t have an account yet, you can create one by visiting the Facebook website and following the sign-up process.
Step 2: Go to Facebook Ads Manager
Once you are logged in to Facebook, navigate to the Facebook Ads Manager. You can find it by clicking on the three horizontal lines located at the top right corner of your Facebook page and selecting “Ads Manager” from the drop-down menu.
Step 3: Create a New Campaign
In the Facebook Ads Manager, click on the “Create” button to start a new campaign. You will be prompted to choose your objective for the campaign. Select “Video views” as your objective since in-stream ads are video ads that play before or during other videos on Facebook.
Step 4: Choose Your Audience
After selecting your objective, you will be asked to choose your target audience. You can either create a new audience or use an existing one. If you are creating a new audience, you can target people based on their demographics, interests, behaviors, and more. Make sure to select the appropriate targeting options for your in-stream ads.
Step 5: Set Your Budget and Schedule
Next, you need to set your budget and schedule for the campaign. You can choose a daily or lifetime budget, depending on your preference. You can also select the start and end dates for your campaign.
Step 6: Create Your In-Stream Ad
Now that you have set up your campaign, it’s time to create your in-stream ad. Click on the “Create” button again and select “Single video” as your ad format. Upload your video file and choose a thumbnail image for your ad. You can also add captions or subtitles to your video if you want.
Step 7: Review and Publish Your Ad
Once you have created your in-stream ad, review it to make sure everything is correct. If you are satisfied with your ad, click on the “Publish” button to publish it. Your in-stream ad will now be visible to your target audience on Facebook.
Conclusion
Enabling in-stream ads on Facebook Professional Mode is a great way to promote your products, services, or content to your target audience. By following the steps outlined in this article, you can create and publish your own in-stream ads on Facebook.
