How To Delete A Facebook Pixel From Ads Manager

Ever curious about removing a Facebook Pixel from Ads Manager? Good news! This guide will walk you through the entire process of how to eliminate a Facebook Pixel from your Ads Manager profile. Additionally, I’ll share my own advice and reflections to help enhance your Facebook ad journey.

Introduction to Facebook Pixel

Before we dive into the details of deleting a Facebook Pixel, let’s quickly understand what it is and why you might want to remove it. Facebook Pixel is a powerful tool that allows you to track the actions users take on your website after they click on your Facebook ads. It provides valuable insights into your audience and helps you optimize your ad campaigns.

However, there may be situations where you no longer need a Pixel or want to start fresh. It could be because you’ve changed your website structure, rebranded your business, or simply want to clean up your Ads Manager account. Regardless of the reason, removing a Facebook Pixel is a straightforward process when you know the steps.

Step 1: Access Ads Manager

To begin with, log in to your Facebook Ads Manager account. If you don’t have an Ads Manager account yet, you can create one by visiting

Step 2: Navigate to Pixels

Once you’re logged in, locate the navigation panel on the left-hand side of your Ads Manager dashboard. Scroll down until you find the “Measure & Report” section and click on “Pixels.”

Step 3: Select the Pixel to Delete

In the Pixels dashboard, you will see a list of all the Pixels associated with your Ads Manager account. Identify the Pixel you want to delete and click on its name to access its settings.

Step 4: Delete the Pixel

Once you’re on the Pixel’s settings page, scroll down until you find the “Actions” section. Click on the “Delete Pixel” button.

A confirmation pop-up window will appear, asking you to confirm the deletion. Take a moment to double-check that you’ve selected the correct Pixel. Deleting a Pixel is irreversible, so ensure you’re deleting the right one.

After confirming the deletion, the Pixel and all its associated data will be permanently removed from your Ads Manager account.


Deleting a Facebook Pixel from Ads Manager is a simple process that can be completed in just a few steps. Whether you’re starting fresh or no longer need a Pixel for your website, removing it will help keep your Ads Manager account organized and focused on your current advertising goals. Remember to double-check before confirming the deletion to avoid any accidental removals.

Now that you have learned how to delete a Facebook Pixel, you can manage your Pixels efficiently and leverage the power of Facebook advertising to grow your business. Happy advertising!