Google Analytics is a powerful tool for businesses, bloggers, and individuals looking to gain insights into their website’s traffic and performance. It lets you track your visitors, see your sales conversion, know where your visitors are coming from, what content they’re checking out and a whole lot more.
If you’ve been thinking about getting started with Google Analytics but aren’t sure how, you’re in the right place. In this blog post, we’ll go step-by-step through the process of creating a Google Analytics account.
Step 1: Sign in to Google
Before you can create a Google Analytics account, you first need a Google account. If you already have a Google account (if you have a Gmail account, for example), click here to navigate to the Google Analytics page, then click Sign in to Analytics in the top right corner.
Step 2: Set up a Google Analytics Account and Property
Once you’ve signed in to Google, you’ll be directed to the Google Analytics page. Here, you’ll create your Google Analytics account.
Click the Start measuring button to begin. You’ll then be prompted to fill in information about your account. This includes the Account name (you can use your business name), and checking the relevant data sharing settings boxes according to your preferences.
Step 3: Configure your Google Analytics Property
Next, you’ll set up a property in Google Analytics. A property represents your website or app and is the collection point in Analytics for the data from your site or app. Enter the Website name (you can use your website’s URL), Website URL, Industry category, and Reporting time zone.
Once you’ve filled in the requested information, click the Create button at the bottom of the page.
Step 4: Install your Tracking ID
After creating your account and property, Google Analytics will provide you with a Tracking ID. This ID links your website with your Google Analytics account. You’ll need to install this Tracking ID in your website’s HTML code or via your website platform’s Google Analytics plugin.
You can find your Tracking ID on the tracking code page under the Admin tab. The tracking code will look something like this:
Copy this Tracking ID and paste it into your website’s Google Analytics settings or in the header of your website’s code.
Step 5: Verify the Setup
Finally, to make sure everything is working correctly, go to the Realtime tab on the Google Analytics dashboard. If your setup is correct, you will start to see real-time data about your website’s traffic.
Congratulations, you’ve successfully created your Google Analytics account! Now you can start measuring and analyzing your website’s traffic, performance, and more.