Google Ads serves as a potent marketing tool, enabling companies to connect with their desired market segment and boost visits to their site. Nonetheless, the task of overseeing several Google Ads accounts can prove to be complex, particularly for bigger companies that have various groups focusing on distinct projects. In this piece, we’ll demonstrate the process of linking a Google Ads account to a manager account, facilitating the consolidation of your advertising initiatives and the optimization of your operational processes.
Step 1: Create a Manager Account
The first step in adding a Google Ads account to a manager account is to create the manager account itself. To do this, go to ads.google.com and click on “Create an Account.” Follow the prompts to enter your business information and create your account.
Step 2: Add a Google Ads Account to Your Manager Account
Once you have created your manager account, you can add a Google Ads account to it. To do this, go to the “Accounts” tab in your manager account and click on “Create Account.” Follow the prompts to enter your business information and create your Google Ads account.
Step 3: Grant Access to Your Manager Account
After you have created your Google Ads account, you will need to grant access to your manager account. To do this, go to the “Accounts” tab in your manager account and click on “Access & Security.” From there, select “User Management” and add the email addresses of the users who will be managing your Google Ads accounts.
Step 4: Assign Roles and Permissions
Once you have added users to your manager account, you can assign roles and permissions to them. To do this, go to the “Accounts” tab in your manager account and click on “Access & Security.” From there, select “User Management” and click on the user’s name. You can then assign roles and permissions based on their level of responsibility.
Step 5: Monitor Your Google Ads Accounts
With your Google Ads accounts added to your manager account, you can now monitor and manage them from a central location. You can view performance reports, adjust bids and budgets, and make other changes across all of your accounts.
Conclusion
Adding a Google Ads account to a manager account is a simple process that can save you time and streamline your advertising efforts. By following these steps, you can centralize your advertising efforts and ensure that all of your campaigns are working together towards your business goals.
